Britain is indisputably a nation of animal lovers; however, as much as we love our pets, there are inevitably certain aspects of owning a pet that are less than desirable. Bad odours and stains caused by your beloved pet are not always easy to get rid of, but help is at hand from Dri-Pak in the form of White Vinegar and Bicarbonate of Soda!

If you own a dog or a cat, you know that sometimes ‘little accidents’ can happen, resulting in unsightly and odorous stains on carpets and soft furnishings. When cleaning up these ‘accidents’ it is important to remove the odour as well as the stain, as the smell will encourage your pets to return to the same place.

White Vinegar is a tried and proven ingredient that aids in removing both urine stains and the odour for good. Always test White Vinegar on a small, inconspicuous patch of fabric before use on large areas to prevent damage.

To remove stains and odours, simply make up a vinegar solution by combining one part white vinegar to two parts warm water. Soak a clean cloth in the solution and dab affected area. When the solution has dried, wipe away the solution and the stain with a clean cloth and warm water. After the area has been cleaned, cover with Bicarbonate of Soda and leave overnight before vacuuming.

Keeping your cat off certain surfaces in your home can also be a problem, as cats tend to favour high areas such as tabletops, kitchen counters, bookshelves, window sills, and even fireplace mantles. Discourage your cat from perching in such places by spraying surfaces with White Vinegar.

If pesky neighbourhood cats in your garden are a nuisance, soak a sponge or cloth in White Vinegar and place it in the garden. This will discourage feline attention as cats hate the smell of White Vinegar.

White Vinegar and Bicarbonate of Soda are part of the Clean & Natural cleaning range by Dri-Pak, and are available from independent hardware stores and supermarkets. White Vinegar and Bicarbonate of Soda both have a recommended retail price of 99p. For further information and cleaning tips, visit www.dri-pak.co.uk.



Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

Labels: bicarbonate of soda, white vinegar

Permaclear, a UK company with an innovative approach to surface coatings and preparation, has launched a new automotive care product that could revolutionize the way many people clean their car – Pro”Dry”Clean Waterless Car Wash & Wax System. Many people like the convenience of an automatic car wash but worry about the effect on the paintwork and dirt left on the hard to reach areas. For most, a hand-wash is ideal – but is far from quick or convenient.

Unlike other more traditional car wash detergents, Permaclear’s Pro”Dry” Clean cleans and polishes cars, vans or lorries in one step regardless of how dirty the vehicle is, without the use of water! More importantly it does this quickly and easily and is guaranteed not to scratch or damage the paintwork. Permaclear’s Pro”Dry” Clean technology makes it possible to clean and polish an average sized car in under 15minutes from wheels to roof.

Pro “Dry”Clean makes light work of cleaning a car, as it cleans, shines and protects all areas, including glass, chrome, wheels and trim, eliminating the need to buy specialist cleaners and saving time and mess. As a result of not using any water, it is suitable for use anywhere and at any time, making it ideal for use in a variety of situations, including in a garage, during a hose pipe ban or for people living in terraces, flats or apartments when access to running water may be difficult or restricted. Not only is it versatile and easy to use, but Pro”Dry”Clean is suitable for all vehicles, and is particularly good for dark coloured ones that are tough to clean well without streaks and generally show up dirt easily.

Not only does Pro Dry Clean abolish the need for car wash accessories such as buckets, sponges, car shampoo and wax, so it saves time and water too. It is also better for the environment, as there is no detergent residue or dirt to run into the drain that will ultimately end up in the water system.

Richard Barker, of Permaclear commented, “Pro”Dry”Clean is an innovative new product as it removes the hassle and effort from cleaning a vehicle. The fact that Pro “Dry” Clean combines a wash and wax system means it is able to deliver first class results in record time with greater ease than a bucket and sponge – or even a pressure washer. The first reaction from people is that they are sceptical and believe it will scratch the paintwork, but the special components lubricate, encapsulate and lift the heaviest of dirt away from the surface then it is simply and safely lifted away by the micro fibre cloth.”

Permaclear Pro”Dry”Clean Waterless Car Wash & Wax System is available in a 500ml trigger spray with an RRP of £9.99; which will clean a mid-sized family car approximately 5 to 7 times.




Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

Labels: Pro Dry Clean, Waterless Carwash

Every company knows that when dealing with substances hazardous to health, it is essential to have control measures in place to deal with every eventuality. This is no more essential than in the case of companies’ dealing with battery acid, and as such, many companies have traditionally held a stock pile of Soda Ash in case of a spill. However, Soda Crystals, also know as Washing Soda, are fast becoming a favoured choice of neutralizing acid for companies dealing with small amounts of acid, as they are readily available, cost effective and safe to store.

Soda Crystals, produced in the UK by Dri-Pak Ltd, have long been utilised for their cleaning and laundry purposes, but are now considered as extremely useful as an acid neutralizer due to their PH.

“Soda Crystals have an alkaline PH, and as such are ideal for neutralizing acid. Smaller companies are reaping the benefits of replacing Soda Ash with Soda Crystals. As well as being readily available from hardware stores and wholesalers, they are extremely cost effective and easy to use,” says Bruce Maxwell, Managing Director of Dri-Pak. “Unlike Soda Ash, Soda Crystals are soluble in cold water, meaning they are easy to clear away after a spill without leaving a residue.”

In the case of a spill involving battery acid, generously cover the infected area with Soda Crystals and allow to absorb. Once the acid has been neutralized, safely dispose of the waste and rinse the area with cold water.

For larger spills, it is recommended by the Health and Safety Executive that acid be contained using a non-combustible, absorbent material such as sand or earth to prevent the hazardous acid spreading to other areas before treating.




Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

Labels: Soda Crystals

For many families, bath time can become an all out war between parent and child, with kids doing everything possible to avoid having a wash. But the key to getting kids into the bath voluntarily is simple, make bath time fun with whipped bath paints! Homemade bath paints are not only easy and cheap to make, but kids will love the colours and foamy texture, and they’ll be washing at the same time because the paints are made from Soap Flakes!

To make bath paints, simply add 100ml of water to 50g of Soap Flakes, and whisk until the mixture has the consistency of beaten egg whites. Spoon the mixture into plastic cups and add food colouring as desired. Then let your little angels get to work on the side of the bath tub!

Note:

After using bath paints it is recommended to clean your bath with White Vinegar to remove any colour residue. Any acidic cleaners should be used with caution on vitreous enamel surfaces.

Labels: Dri Pak, Soap Flakes

Permaclear has launched a new automotive product that improves driving visibility by applying a coating to the windscreen which actively repels water and dirt. Unlike other coating products that rely on the driver manually applying them by spraying the product onto the windscreen and buffing with a cloth and then having to constantly re-apply to maintain the coating, ‘Windscreen StayClean’ is simply added to the washer bottle instead of traditional washer bottle additives. Not only does it clean the windscreen every time the vehicle’s wash-wipe system is activated, it automatically applies and maintains a special polymer coating that repels water. The effect is immediately visible as water simply beads off the windscreen as you drive.

The surface of glass is not actually smooth; the microscopic pits and troughs act as a trap for water and dirt. Permaclear smoothes out these undulations so that water is repelled. Apart from improved visibility, it also means that wipers can be used less; they make less noise and last longer. It also makes it easier to remove dead insects and bird lime. StayClean is ideal for cold weather and makes ice easier to remove.

Sandra Pennyfather, MD of Driving Ambition Ltd, Somerset comments, ”We train professional drivers in good driving practice and in our opinion when asked what are the three most important things in safer driving, the response is always the same vision, vision, vision. Windscreen StayClean from Permaclear is our chosen product to achieve this.”

Permaclear Windscreen StayClean is available in 750ml bottles with an RRP of £6.99; which for an average sized vehicle in normal driving conditions will last for up to 9months. There are also single shot 115 ml sachets available for £1.99 which is sufficient for washer bottles up to 3 litres.

Labels: Permaclear, StayClean, Windscreen

Hydropath, manufacturers of water conditioners for removing and preventing the build-up of limescale in pipes, has launched a new extended range of products aimed at the UK commercial sector. The Nottingham-based firm has taken the decision to revise its Hydroflow ‘C’ range and extend it from five to seven models in a bid to raise its profile and make it more compatible in the commercial market.

As well as revising and rebranding its existing models, C32, C40, C80, and the C100, the range now features three new units, the C50, C65 and C125, which means that the comprehensive range now covers pipe sizes ranging from 32mm up to 125mm DN.

The Hydroflow range of water conditioning products has been proven around the world for the removal and prevention of limescale build up in pipes. Hydropath’s products feature patented electronic technology to tackle encrusting limescale in pipes. Hydropath first launched its commercial range of water conditioners in 1992.

Dr Daniel Stefanini comments “After reviewing our existing product range, we realised that there was an area of the pipe sizing that could be covered more effectively and the changes will make the measurements more accurate.”

Dr. Stefanini added “We have listened to what specifiers have been saying and by producing a complete range to cover all pipes, along with the revisions, will make it a lot easier to identify the model that is needed.”

Hydropath’s patented electronic water treatment system is unique in removing and preventing scale formation, allowing it to send a continuous powerful signal throughout an entire plumbing system, treating the water 24 hours a day.

Easy to install, the ‘C’ units are effective on all types of pipework and because they require no plumbing, chemicals or wrap-around wires, are maintenance-free.

Cutting down on heating costs and conserving energy, the range is also completely environmentally-friendly and Hydropath’s products are the only ones to be recommended by British Gas.

Hydropath offers a complete solution for the commercial sector with on-site surveys, commissioning and a full advisory service also available - in addition to its products in the AquaKlear, Agriflow and ‘C’ and ‘S’ Hydroflow ranges. Custom units are available for larger pipe sizes.

For more information about the new ‘C’ range and a full list of Hydropath Holdings’ other products, visit www.hydropath.com

Labels: Hydroflow, Hydropath

At Freestyle, we were pleased to get the results of two independent surveys, recently carried out on behalf of two leading industry magazines that prove what we’ve always suspected – our ads are memorable!

Farmers Weekly is the leading publication for the agricultural sector and ‘Caterer & Hotelkeeper’ is... you’ll not be surprised to hear...the leading title for the Catering market.

Freestyle’s advert for Amazone came out top for recall and our advert for Lincat came a highly respectable 3rd with 87% recall.

“We don’t do ‘Ad man’s ads’ at Freestyle” comments MD Ed Watson, “It’s worth remembering that ads do need to stand out...but they have to be memorable for the right reason. We can all remember zany ads that make us laugh or shock us, but it’s the client that’s footing the bill and it’s no good if customers remember the ad but not the message or client! We know that our ads contribute to clients’ business effectiveness and we’ll continue to make our ads unexpected, yet relevant.”

Call us and we’ll weave our magic for you.