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Freestyle Impact Study

 

Tuesday, 17 November 2009

Hydropath offer free training to All Companies

Hydropath Holdings announced a free new educational service to all companies at this year’s Plumbing and Heating Exhibition in Chelsea. Following a successful series of regional training events with British Gas, the water treatment product manufacturer is rolling out its training programme to other energy suppliers, water companies and Specifiers within the Plumbing and Heating industry

Hydropath's Technical Director Dr Daniel Stefanini comments, “Our Hydroflow range of water conditioning products is exceptionally easy to install – for both domestic and commercial applications. Hydroflow simply clips onto water pipes without the need for drilling or cutting into the pipework – it merely requires a standard 240V three phase power supply. However, the technology employed in its operation is far from straight-forward and that is why it is patented and works unlike any other product. Although plumbers and gas engineers do not need to know the detailed mechanics of the system, to achieve the optimum performance from a Hydroflow there are some very important aspects to consider when siting the product”.

Dr Stefanini continues “Hydroflow works by transmitting randomly varying electric fields throughout the water system and the signal must be allowed to propagate thoroughly throughout the system. One of the reasons for weak performance with this technology is that the Hydroflow unit is sited between earth bonding, this creates a closed loop and therefore does not allow the signal to propagate”.

Hydropath believes that by demonstrating the system and advising on good installation practices, engineers have found the training to be informative and beneficial, this is reassuring feedback as unfortunately there are a number of physical water conditioning products available that, due to their inherent limitations, will have a very limited effect at best. Some customers then make the mistake of assuming that all physical water conditioners are ineffective. Hydroflow has been proven in thousands of applications in the UK and around the world.

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Monday, 2 November 2009

Soap gets a make-over

One of the world’s oldest and most trusted cleaning products has now become easier to use, as Soap Flakes are now available in Liquid form! Dri-Pak, the country’s only manufacturer of Soap Flakes recently launched the ‘New’ Liquid Soap Flakes to satisfy the increase in demand for gentle and effective

Soap Flakes have always been a popular choice in a variety of laundry tasks as they have a gentle but effective cleaning power that is ideal for delicates fabrics, such as wool, silk and outdoor materials. The gentle cleaning power of Liquid Soap Flakes also means it is suitable for people with sensitive skin, as unlike most washing powders it does not contain enzymes, perfumes or bleaches which can leave a trace amount on fabrics and cause a reaction for sensitive skin.

Liquid Soap Flakes is instantly soluble, without the need for first dissolving any flakes. The liquid is made purely from soap of vegetable origin so is suitable for use by vegetarians and vegans.

Many people who rely on Soap Flakes for cleaning purposes will also find the new product beneficial. The internet is littered with ‘tips’ from the public who use soap flakes – or even grate bars of soap – to use for all manner of cleaning tasks such as wooden floor cleaning and washing the coat of pets. This new product will save them a lot of time and energy!

Dri-Pak Liquid Soap Flakes are available from selected supermarkets, independent retailers or direct from Dri-Pak on (0115) 9325165 or visit www.dri-pak.co.uk

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Re-fluff your towels with a little help from Dri-Pak

When you step out of a nice warm shower, everybody likes to dry off with a warm, fluffy towel. But the reality is however fluffy a towel may have been when you bought it, over time they can gradually lose fluffiness and absorbency and begin to take on a hard, stiff texture.

Hard water in the wash and left over washing powder residue are often the culprits of this change in texture, which can make towels and other textiles feel more worn than the actually are. But fear not, as there is a simple and environmentally friendly to ‘re-fluff’ your towels and make them feel like new again, White Vinegar and Soda Crystals from Dri-Pak!

To regain that fluffy feeling, start by soaking your towels in warm medium solution of Soda Crystals, and allow to soak for 10minutes before rinsing thoroughly. Once rinsed, wash the towels in the machine as normal, ensuring you use the amount of detergent as recommended. Add half a cup of White Vinegar to the fabric conditioner section department in the drawer, when the machine is filling up with water.) Finally, rinse and spin towels well, and allow to dry thoroughly on a washing line or in a tumble drier on a medium heat.

Not only are Soda Crystals and White Vinegar environmentally friendly, as they do not contain any optical brighteners, enzymes or perfumes, but they are also extremely cost effective, so when we say they don’t cost the earth, we really do mean it!

Further information on Soda Crystals, White Vinegar or any of the products in the ‘Clean and Natural’ range, please visit www.dri-pak.co.uk or contact Dri-Pak directly on (0115) 9325165.

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Give Your Fireplace a Facelift for Winter!

The central feature of any lounge or living room is inevitably the fireplace, and as the winter month start to loom, there is nothing more comforting than retreating to a cosy living room with a roaring fire. But over the course of the year fireplaces often become dull and dirty, which is often the result of soot and grime from the previous years use.

The quick and easy way to give your fireplace a facelift is to use a traditional Soap Flakes solution, as it will easily wash away soot and dirt that has become ingrained within the fireplace and mantle. Soap Flakes are especially versatile as they can be used on delicate surfaces such as marble, limestone and sandstone, which cannot be cleaned using normal cleaners as the materials are porous and are eroded by acid based products.

To clean your fireplace, simply make up a Soap Flake solution by adding one cup of Soap Flakes to a bucket of warm water and mix until the flakes are dissolved. Using a soft cloth and the Soap Flakes solution, scrub the surfaces well to remove any dirt and grime, then wipe with a clean, damp cloth. Finish by polishing with a dry cloth.

Fireplaces generally do not require a high level of maintenance, but cleaning them once or twice a year with Soap Flakes will ensure they will stay beautiful and functional for years to come.

Soap Flakes are produced by Dri-Pak and are widely available from supermarkets and independent hardware stores. For further information and cleaning tips around the home visit www.dri-pak.co.uk

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Do they do long service awards for batteries?

Exide Technologies’ supply motive power batteries to customers around the globe and it’s not unusual for satisfied customers to request a replacement battery at the end of its service life. But Exide staff were recently surprised to get a request from a Mauritius engineering company wanting a price for a replacement battery on behalf of a customer’s Toyota forklift truck – whose original battery was 15 years old! Unsurprisingly, the customer was keen to replace the battery with one of the same type from the same manufacturer.

Jean-Marie Nuteau of Ray & Lenferna, Mauritius comments, “The customer has stuck to a regular maintenance schedule and operated the truck, battery and charger within good-practice guidelines which goes to show what can be achieved with the right product. Fifteen years service is a remarkable achievement, especially when you consider the battery has been operated in a tropical climate.”

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Battery power saves the day!

It isn’t often that a random customer enquiry results in a whole change of sales strategy for a company, but that is exactly what happened at JTT Equipment Services Ltd of Grantham. JTT is the sole distributor of Bitimec Speedy Wash equipment in the UK and Eire. They have been selling mobile brush wash equipment to bus, coach and haulage companies since 1982 and until recently, the majority of systems were diesel powered, although battery powered versions were available. In 2009, a customer asked how much it actually cost to recharge the 4 onboard batteries over the 9 hour recharge period. Richard Benson, JTT’s Sales Director contacted Andrew Helan, Sales Manager at Exide Technologies and was staggered to find that it was just 49p with a modern high frequency charger – offering a run time of around 4.5 hours. This compares with an equivalent £4.50 for diesel.

“The benefits don’t stop with fuel costs alone” comments Richard. “Diesel has associated implications for storage and safety. Diesel engines require maintenance every 150 hours – involving changes of air, oil and fuel filters costing £70 alone. Some of our bus and coach customers have depots in built up areas and need to clean vehicles overnight. Diesel engines throbbing away overnight doesn’t do much for a company’s local relations. The battery powered units are so quiet that you can actually have a conversation with the operator. It also means that they can be used indoors.”

Richard has chosen Exide Technologies’ maintenance free Sonnenschein monobloc gel batteries and high frequency SP chargers. “The chargers are smaller than a shoebox and can be plugged into a standard single phase socket. They are a truly ‘fit & forget’ power source. The chargers come with a 5 year warranty and although the batteries have a standard 1 year warranty, we have not had one single battery need replacing in the four years we have been using them. In contrast, users of the diesel variety need a service contract in order to meet warranty conditions. The battery versions simply need a quick annual safety inspection. Because of our partnership with Exide, we can provide customers with the peace of mind that no matter where they are situated, Exide’s nationwide coverage means that an engineer is never far away should a problem occur with the battery OR charger. The fact that we’ve not had one call out is testament to the quality of the products. All batteries are certainly not created equal.”

Richard continues,” In 2007, battery powered units accounted for 10% of total sales, in 2010 that figure will have risen to 60%. Some customers have a misguided opinion that battery powered units will not be as powerful or reliable as their diesel counterparts, but nothing could be further from the truth. The truth is that these units may actually be more suitable for some fleets than a ‘Drive-Through’ which are quite expensive to run, have more stringent regulations imposed upon them and may be susceptible to Legionnaire’s disease. One of our customers was finding the maintenance cost of his drive-through prohibitive so swapped it for one of our ride on units.”

For further information on Exide’s range of products, contact Elaine McLeod on 01204 661212 or email elaine.mcleod@eu.exide.com.

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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Don’t Let the Rain Ruin Your Ride!

Whether you’re a keen amateur or a professional cyclist, it always pays to be prepared for any weather condition, as an unexpected downpour can turn an enjoyable ride into a wet and unpleasant experience. Over time, cycling jerseys and waterproofs can become dirty and worn and start to lose their water repellence, meaning the will not be as effective as they once were at keeping you warm and dry.

Thankfully, there is now a new way of cleaning and water protecting your outerwear– Dri-Pak’s Soap Flakes and Liquid Soap Flakes for gentle cleaning power and Garment Guard Fabric Protector for water resistance protection.

Simply hand wash jackets and cycling jerseys using Soap Flakes or Liquid Soap Flakes diluted with hot water, rinse and allow to dry naturally. Hand washing outerwear using Soap Flakes or Liquid Soap Flakes provides effective cleaning power without the use of a washing machine which may cause damage. Once dry, simply spray the Garment Guard liberally onto the item of clothing or outerwear, and activate by ironing on the appropriate setting. If the fabric cannot be ironed, the formula can be activated by using a tumble dryer or heating on a radiator and the garment will then be protected until the next wash. Water will simply ‘bead’ off fabric without leaving a residue or tarnish or altering the look or texture of the fabric. With repeated use Garment Guard will increase its protection performance.

Soap Flakes and Garment Guard are available from selected supermarkets, hardware and independent stores, or from Dri-Pak directly. For further information on Garment Guard or Soap Flakes, please visit www.garment-guard.co.uk and www.dri-pak.co.uk.

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Public Relations by Freestyle PR - part of Freestyle Marketing Nottingham

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